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PR Professional for Digital Marketing Consultancy (London)
location Londonjob area Marketing
posted on 13/2/2008
Excellent opportunity for an enterprising, freelance PR professional to help develop the PR strategy and build this small but highly regarded Digital Marketing and e-Business Consultancy reputation and profile in the UK and internationally. This is an initial 6 month contract (part-time) with the possibility of being extended based on results.
The role:
• Build awareness and brand recognition for Bletchley Group and work with the Managing Director, to reach key audiences: trade, business communities and media
• Raise Bletchley Group's profile and secure a dominant media share of voice
• Provide direction to position the consultancy as Digital Marketing and e-Business experts and develop market positioning and messaging for different geographies
• Research and secure opportunities to comment on Digital Marketing and e-Business issues in the Press, Radio and TV, as well as speaking engagements
• Support organic growth by attracting new business and potential employees
• Create a Media file and distribute to key press contacts
• Advise on Media Training, press release writing and distribution
• Develop thought leadership topics and writing/selling-in articles, case studies and white papers
Your Experience:
• Digital, professional services or business-to-business PR experience
• Proven national (and ideally some international) media relations experience
• The ability to assimilate complex information, identify key issues and communicate to key audiences
• Excellent writing skills
• Positive, self-confident and able to work on your own initiative
The successful candidate should be a strong and credible relationship builder who can instil confidence in key stakeholders, a clear communicator and thinker; show a passion for PR and a real commercial understanding of the impact PR can have on sales demand and revenue.
This is a freelance position with the possibility of becoming a long-term partnership. Applications to talk@bletchleygroup.com stating experience and salary expectations.
We are no longer accepting applications for this job.
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