Re: FN-FORUM: PropellerNET

date posted 30th June 2003 16:44

> quite keen to take on their services. However, they claim they can
> guarantee first page listings in Google.

How long for? A day? For what keywords? Ones that anyone is ever likely to
use? If you let me tweak your copy a bit I can probably get you a page one
listing for "billington dead frog lucozade". Would it be any use?

+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Kathy
http://www.vendetta.co.uk
+44(0)7005 982 261
DNRC Minister for Useful but Irritating Information and Trivia
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----- Original Message -----
From: "Jo Billington" [EMAIL REMOVED]
To: [EMAIL REMOVED]
Sent: Monday, June 30, 2003 11:49 AM
Subject: FN-FORUM: PropellerNET


> Morning all!
>
> Do any of you have any experience of a web marketing/positioning company
> called PropellerNET? One of my clients has been approached by them and
are
> quite keen to take on their services. However, they claim they can
> guarantee first page listings in Google. In the past, I've been lead to
> believe that this is a rather wild claim and this has made me quite
> suspicious of their methods.
>
> My client has asked me to get more information about their practices and
so
> I have contacted them asking them tell me more about their methods. Their
> response is pretty unsatisfactory and I've copied it below for anyone who
> has the time to take a look at it.
>
> I need to advise my client to either go with this service or avoid them.
> Either way, I have to explain my verdict. I am keen to hear what anyone
> else thinks.
>
> Thanks
>
> Jo
>
>
>
> --------------------------------------------------------------------------
--
> ---------------------------
>
> Hi Jo,
>
> I have had a number of conversations with Andy and he told me to expect
your
> email. To answer your question properly I'll give you a run down on who
we
> are and why we offer the guarantee you mentioned.
>
> Propellernet are a small and relatively new Agency. We have been trading
> for a little over 6 months. My own background has been in Marketing, PR
and
> Sales for some of the larger agencies in the field. You may have heard of
> NetBooster, the pan European SEM agency. When they expanded into the UK I
> was taken on to get things going from a commercial perspective, and things
> went very well. However, I was let down by my technical team who failed
to
> deliver results to an acceptable level. The problem was that these
> companies hired technical staff with no experience and taught them to
employ
> a standard procedure rather than a bespoke program for each client. The
> other large agencies were equally poor. I moved on from NetBooster after
18
> months and after a term as Portal Development Director with exhibition
> portal www.expo24-7.com, I had found the team I was looking for to launch
my
> own agency.
>
> Nick Wilsdon, has been writing programs since he was 8 years old. He
single
> handedly developed and marketed an html editor program which competed
online
> with the likes of Microsoft with no budget whatsoever. Nick has developed
> back end solution for some of the biggest telcos in the business and is a
> renowned Google SEO expert. Ammon Johns has been involved in SEO for 6
> years, and was the headline speaker at the SES industry conference this
> year. Ammon is a rounded internet marketer bringing together the
marketing
> aspects with all things technical. James Jensen is our client services
> manager and makes sure that all of our clients are getting an excellent
> service and are informed at all times. I work on marketing strategy,
sales
> and the financial side.
>
> Being new to market but targeting high profile clients we are competing
> against established companies with huge client lists and referrals. I do
> not think we will offer a guaranteed first page listing on Google for very
> long but right now we feel it gives us the competitive edge required to
take
> on a good portfolio of new business clients.
>
> We are the market leader in terms of the results we can deliver but why
> should clients take our word for that. This is why we substantiate our
> claims of being the best by offering the best guarantee available.
>
> We understand the Google algorithm, and work with our clients web teams to
> help replicate that algorithm on their own websites for targeted and
popular
> keywords.
>
> All of the methods we employ are ethical and within best practice
guidelines
> which we have established with the help of the search engines. Our
methods
> are based around navigation, page structure, keywords and content. We
> identify areas that are causing problems and recommend solutions for
> correcting these problems. Very much a diagnostic approach.
>
>
>
>
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>