Re: FN-FORUM: Peru expedition [very OT]

date posted 18th August 2004 10:30

Without sounding all mercenary you need to look at putting a=20
sponsorship proposal together for potential sponsors. Your sponsors=20
need either a personal connection or affinity to the charity or can see=20=

at least a small benefit of sponsorship.
You will need to think about raising public awareness of your event and=20=

get into the media as much as possible. Get in touch with all the media=20=

outlets (local tv press magazines and radio)
Don't phone 1 local paper phone them all!

They will probably bite your hand off for little interesting stories.=20
check that when they do a piece you can mention sponsors.
Hopefully you will now have a media schedule to go to potential=20
sponsors with!
Make sure yuo get friendly with a local printers so that you can get=20
sponsors logos done free or cheap.

Biggest thing would be to try to borrow a canoe like what you are going=20=

to use (or at least kit and paddle as you will hopefully be getting=20
plenty of photos with sponsors logos on your kit/canoe

Don't forget many larger companies use sponsorship stories in their=20
internal magazines.

Another Idea would be to offer your services in return for sponsorship=20=

by putting something together for their web site if they have one or=20
offering a simple site in return for sponsorship.
This might help you in the future with paid work. Just think how many=20
small local business might need a small bit of web work for =A3100-=A3200=20=

if it is for a good cause!

Hope the above helps I did most of this helping my other half who plays=20=

wheelchair basketball for GB and does not get any funding from the=20
sports bodies and is off to Athens shortly.

James



James Turner
Mac Factory
Unit 2b Lansbury Estate
102 Lower Guildford Road
Knaphill
Surrey GU21 2EP
www.macfactory.co.uk
On 18 Aug 2004, at 10:58, Elizabeth Varley wrote:

>
> On 17 Aug 2004 22:29:28 -0000, Joe Freeman [EMAIL REMOVED] wrote:
>>
>> Hi,
>>
>> Sorry to bring this back up, but can anyone think of anyone else I =
can
>> write/email to about this? I have written to gsk (aquafresh ->
>> toothpaste -> dental project : there is a bit of a connection - they
>> said they couldn't help) and awardsforall (the national lottery thing
>> - but apparently 'all' refers to groups/organisations etc and not
>> individuals) today, but I really can't think of anyone else. I
>> basically need some companies (with a bit of a connection if =
possible)
>> with a lot of money (and are relatively happy to give it away).
>
> If this isn't just (as someone else said) a jolly with your mates...
>
> Set yourself up a fundraising page at http://www.justgiving.com
>
> It's free and you can link to it from any publicity you do or blogs
> you publish.
>
> However, it's designed as charity fundraising, so you should make it
> clear that the first 3K will be covering your trip expenses and that
> you plan to raise additional funds for charity. Perhaps say you want
> to match the 3K expenses with 3K to charity.
>
> Then do the rounds of all your local businesses, everyone you know etc=20=

> etc.
>
>
> --=20
> Elizabeth Varley
> Editorial Director
> Online Content UK
> [EMAIL REMOVED]
> http://www.onlinecontentuk.org
>
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