RE: FN-FORUM: Business Directory - Best Way to Publicise

date posted 1st March 2005 22:17

>You will be amazed how sceptical people are with this I have had
>www.businessa2z.co.uk running for 2.5 years and there is no response. I
even setup a >cold call with free listing and people still refused!
>
>500 flyers went out to local businesses in one county and 3 people
responded. How >the fuck did yell.co.uk make 24m profit last year!

Not any kind of dig here BUT maybe you should rethink the design and layout
of the site. Plus Yell.co.uk target more than just England so there is a
better chance of reaching a wider audience! After all if you want to
advertise your business online you don't just aim it at your country, if I
just target my design skills at wales I wouldn't have lasted as long as I
have 70% of my work comes from London. Maybe that's the problem with the
site, business cant really see the scope of it.


Regards,

John

www.keltecdesign.co.uk
Fresh Creative Solutions

-----Original Message-----
From: [EMAIL REMOVED] [EMAIL REMOVED] On Behalf Of
[EMAIL REMOVED]
Sent: 01 March 2005 11:59
To: FN-FORUM / [EMAIL REMOVED]
Subject: Re: FN-FORUM: Business Directory - Best Way to Publicise


You will be amazed how sceptical people are with this I have had
www.businessa2z.co.uk running for 2.5 years and there is no response. I
even setup a cold call with free listing and people still refused!

500 flyers went out to local businesses in one county and 3 people
responded. How the fuck did yell.co.uk make 24m profit last year!





> Hi,
>
> I've just built a free business directory for small and medium sized
> companies in the North West and North Wales.
>
> My aim is to provide full web page listings for each business including
> as much ad copy/images as required, all for free.
>
> My question, is although I have got the site live now, if I wait for
> Google to do its tricks I'll be waiting years for enough critical mass
> for the site to really get going.
>
> I have thought about emailing local businesses, but would this be
> considered spam (even though it's offering a free listing).
>
> Also, as it's free, I obviously don't want to spend money on flyers etc
> to get the site noticed.
>
> Any ideas would be appreciated, and if any of you guys are NW based and
> would like a listing, please email me off list.
>
> Cheers,
>
>
> Chris.
>
> P.S. I have not included the URL of the site cos I don't want to be
> thought of as spamming the list!
>
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