Re: FN-FORUM: Font ID

date posted 8th August 2005 22:12

Chris Green wrote:
> I've had a client on today who wants to know what font has been used for
> the word "Direct" on the "Norwich Union Direct" logo, see...
>=20
> http://www.insurancewide.co.uk/ads/mt_wiz/mnu_80.gif
>=20
> I reckon it's probably been done by hand, but if anyone knows different,
> or can ID the font, that would be great.

It definitely looks hand-drawn. There's no consistency in the letter
sizing and it would be far easier to do it by hand than try to size
and fit a script font together like that, especially for a single
word.

I've done similar things for logos before, just writing a few styles
by hand on paper, scanning them, and then converting the bitmap to a
smooth vector graphic that will scale properly. It works well if you
have part of the name in a clearly typed block font and a word or two
handwritten.

Adam